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Privacy Policy

Privacy Policy
Three Bears Play Den
Effective Date: March 1st, 2026
Last Updated: March 14th, 2026

 

At Three Bears Play Den, your privacy matters to us just as much as your family's experience does. This Privacy Policy explains what information we collect, how we use it, and how we protect it. We keep things simple, transparent, and straightforward, because you deserve to know exactly how your information is handled. 

1. Who We Are
Three Bears Play Den is an indoor playground located at 80 8th Street, Waconia, MN 55387, owned and operated by Three Bears Play LLC.
📞 952-857-9143
📧 info@threebearsplayden.com
🌐 threebearsplayden.com

2. Information We Collect

  • 2.1 Information You Provide Directly
    When you purchase a pass, membership, or party reservation, create an account, sign a waiver, or contact us, we may collect:

    • Full name

    • Email address

    • Phone number

    • Billing address

    • Payment information (processed securely — we do not store full card details)

    • Children's names and ages

    • Emergency contact information

    • Health or allergy information provided voluntarily in connection with waivers or events

  • 2.2 Information Collected Automatically
    When you visit our website, we may automatically collect:

    • IP address

    • Browser type and device information

    • Pages visited and time spent on our site

    • Referring website or search terms

    • Cookie data and usage analytics

  • 2.3 Information Collected On-Site
    When you visit our facility, we may collect:

    • Entry and exit times associated with your access code

    • Video surveillance footage (see Section 7)


3. How We Use Your Information
We use the information we collect to:

  • Process your purchases, memberships, and reservations

  • Send your access code and booking confirmations

  • Manage your account and membership billing

  • Send renewal reminders and important account updates

  • Respond to your questions, requests, or concerns

  • Communicate about upcoming events, promotions, and news (with your consent)

  • Improve our website, services, and facility experience

  • Enforce our Terms and Conditions and facility rules

  • Comply with legal obligations

  • Investigate incidents or disputes using surveillance footage where applicable
     

We will never use your information in a way that isn't described in this policy without first notifying you.
 

4. How We Share Your Information
We take your privacy seriously and do not sell, rent, or trade your personal information to third parties. Ever.
We may share your information only in the following limited circumstances:

  • 4.1 Service Providers
    We work with trusted third-party providers to operate our business — including our booking and payment platform, email communication tools, and website hosting. These providers only access your information as needed to perform services on our behalf and are required to protect it.

  • 4.2 Legal Requirements
    We may disclose your information if required to do so by law, court order, or government authority, or if we believe disclosure is necessary to protect the safety of any person or to investigate fraud or a security breach.

  • 4.3 Business Transfers
    In the event that Three Bears Play Den is sold, merged, or transferred, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website if this occurs.


We do not share your information with advertisers, data brokers, or any unaffiliated third parties for marketing purposes.

 

5. Payment Information
All payment transactions are processed through our secure third-party booking platform. Three Bears Play Den does not store your full credit card number, CVV, or sensitive payment details on our own systems. Payment data is encrypted and handled in accordance with PCI-DSS standards.
For recurring membership billing, your payment method is securely stored by our payment processor and charged automatically on your renewal date.

 

6. Children's Privacy
Three Bears Play Den serves families with young children, and we take the privacy of minors seriously.
We do not knowingly collect personal information directly from children under the age of 13. All account creation, waiver signing, and purchases must be completed by a parent or legal guardian on behalf of their child.

If you believe we have inadvertently collected information from a child without appropriate parental consent, please contact us immediately at info@threebearsplayden.com and we will promptly delete it.

 

7. Video Surveillance
Our facility is monitored by video surveillance 24 hours a day, 7 days a week, inside and outside the building. Surveillance is in place for the safety of all guests and for incident prevention and documentation.
By entering our facility, you acknowledge and consent to being recorded. Surveillance footage is retained for a limited period and may be reviewed in connection with safety incidents, access code violations, or as required by law. Cameras are not located in restrooms, changing areas, or any space where guests have a reasonable expectation of privacy.

 

8. Cookies & Website Analytics
Our website uses cookies — small text files stored on your device — to improve your browsing experience, remember your preferences, and analyze how visitors use our site.
We may use analytics tools such as Google Analytics to understand website traffic and usage patterns. This data is aggregated and does not personally identify you.
You can control cookie settings through your browser preferences. Please note that disabling certain cookies may affect the functionality of our website.

 

9. Email Communications

  • 9.1 Transactional Emails
    We will send you emails related to your purchases, access codes, membership billing, and account activity. These are necessary for your use of our services and cannot be opted out of while you have an active account or membership.

  • 9.2 Marketing Emails
    With your consent, we may send you emails about promotions, events, new features, and news from Three Bears Play Den. You can unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link in any email or by contacting us at info@threebearsplayden.com.


We will never send spam or share your email address with third parties for their marketing purposes.
 

10. Data Retention
We retain your personal information for as long as necessary to provide our services, maintain your account, comply with legal obligations, and resolve disputes. When your information is no longer needed, we delete or anonymize it securely.
Membership and transaction records may be retained for a period of up to 7 years for accounting and legal compliance purposes.


11. Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include encrypted data transmission, secure payment processing, and limited staff access to personal data.
However, no method of transmission over the internet or electronic storage is 100% secure. While we work hard to protect your information, we cannot guarantee absolute security. In the event of a data breach that affects your personal information, we will notify you as required by applicable law.


12. Your Rights & Choices
You have the right to:

Access the personal information we hold about you
Correct any inaccurate or incomplete information
Request deletion of your personal information, subject to our legal obligations
Opt out of marketing communications at any time
Request a copy of your data in a portable format

To exercise any of these rights, please contact us at info@threebearsplayden.com. We will respond to all requests within a reasonable timeframe.
 

13. Third-Party Links
Our website may contain links to third-party websites — including our booking platform, social media pages, and partner sites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.


14. Minnesota Privacy Notice
Three Bears Play Den operates in compliance with applicable Minnesota state privacy laws. Minnesota residents have the right to know what personal information is collected about them and to request access, correction, or deletion of that information. To submit a request, please contact us at info@threebearsplayden.com.

 

15. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this page. For significant changes, we will notify you by email or by posting a prominent notice on our website.
Your continued use of our website or facility following any update constitutes your acceptance of the revised policy.

 

16. Contact Us
Questions about these Privacy Policy? We're always happy to help.
Address: 80 8th Street, Waconia, MN 55387
Phone: 952-857-9143

Email: info@threebearsplayden.com
Website: threebearsplayden.com
Follow us on social @threebearsplayden

 

Three Bears Play Den — Where little feet and big imaginations roam free. 🐻💛

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